BLISS STORY
Bliss Protection was founded in 2006 by a crew of passionate mountain bikers, skiers, and snowboarders. All involved repeatedly faced the same problem: the protectors available on the market at that time were too heavy, uncomfortable, and made you look like a "Robo-Cop." Reason enough to create something of their own, something new, something unprecedented.
Bliss Protection differs from many other companies due to its company philosophy. The primary goal was never to achieve maximum cash flow, but rather to develop a product that helps athletes pursue their passion more safely and comfortably without sacrificing freedom of movement. Because let's be honest, every cyclist, skier, or snowboarder knows that feeling after a few rounds: getting the body up to operating temperature and inevitably starting to sweat profusely under the thick layers of plastic in the protector! Now it's a matter of gritting your teeth and not showing any signs, taking a break and waiting for the layers of plastic, foam, and cotton to dry, or taking off the protectors. None of these options are acceptable for Bliss Protection!
The founders have always been preoccupied with the idea of a revolutionary protector system. Over five years, the S2Lab worked on a special formula, researching and tinkering until the birth of the production-ready and revolutionary ARG material. The innovative ARG material is super thin and flexible, guaranteeing extremely high freedom of movement with maximum protective effect. Bliss has packaged all these attributes into protective gear that easily meets the CE motorcycle standards. As it turned out, this type of protector is exactly what action sports athletes around the world are looking for.
Bliss Protection creates a synergy between active materials and innovative design. It is precisely this combination that makes products from Bliss so unique and highly appealing to athletes. The industry and media also soon recognized the advantages of the in-house developed ARG material. For this reason, various Bliss Protection products were awarded the Eurobike Award in 2012 and the Design & Innovations Award in 2013 and 2014. Even some of the best skiers, snowboarders, and mountain bikers such as Danny Hart, Max Hartenstern, and Adam Brayton swear by our products.
"Making the sports you love a bit safer and even more comfortable and also supplying the world's best athletes with the products they need is what moves us, what we have in common, and what we stand for."